How to use well established marketing copywriting principles to write resumes that land interviews, guaranteed.
I’ll be a presenter at the Holiday Job Seeker Seminar, Mixer, and Fundraiser tomorrow. My topic is how to use well established marketing copywriting principles to write resumes that land interviews, guaranteed.
Most people don’t realize that looking for and landing a [...]
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When Times Are Bad…
When times are bad, it helps to remember and appreciate all the things, big and small, that you’re thankful for.
Spend enough time doing that and the bad times will begin to feel neutral, feel better, or actually get better. That’s what happens when you change your focus, or better yet, control and [...]
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97.5% of your competition isn’t capable of or refuses to do basic, low tech, Neanderthal-level marketing. It’s appalling BUT a huge advantage for you. Here are two easy examples of how to do it right and …
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How to end up on Google’s first page without having a website or any online property.
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Personal tips from working at a PR agency and how they can help keep a blog from turning stale.
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Happy 4th of July from a marketing copywriter
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How to make the sales when you have limited space or time?
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How to create the aura of exclusivity for your product or service – which allows you to charge more money and be more profitable
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Adding a special gift or bonus to close a sale often increases overhead and sales cost. Bonuses, also, can never guarantee a closed sale nor an increase in sales. So, are bonuses and special gifts worth the increased time and expense?
Filed under: advertising, business leverage, copywriting copywriter, creativity, direct marketing | Tagged: business marketing leverage, direct marketing, low cost no cost marketing, Sales, street smart marketing | 2 Comments »
