Poor Man’s SEO: How I Got on Google’s First Page

How to end up on Google’s first page without having a website or any online property.

What a PR Agency Can Teach You About Writing Blogs

Personal tips from working at a PR agency and how they can help keep a blog from turning stale.

Social Media Marketing: Proven or Unproven Method?

Thoughts on social media marketing and a helpful checklist to help you establish a good social media marketing foundation.

Short Copywriting Sells Very Ordinary Products

How to make the sales when you have limited space or time?

Strategic Copywriting Boosts Marketing and Value

Fortune 500 strategic copywriting example and how you can use it in your business. It’s so simple and powerful that a small business can use it to compete and dominate their market.

How Short Copy Can Create Exclusitivity For Your Product Or Service

How to create the aura of exclusivity for your product or service – which allows you to charge more money and be more profitable

How Short Laser Focused Copy Can Sell Complex Products

How to find great marketing ideas and burn a few calories by window shopping. Part 1 of 4 where a product’s sales copy is broken down and analyzed so you can use the concepts in your own marketing and promotions.

Direct Mail for Recessions

How targeting direct mail can save on cost and improve ROI.

Email Marketing Campaigns: How Do You Define Success?

Marketing campaigns leave clues that can be used and built upon to help make future campaigns more successful.

Follow Up Messages and Confirmation Calls in Marketing Part IV

Adding a special gift or bonus to close a sale often increases overhead and sales cost. Bonuses, also, can never guarantee a closed sale nor an increase in sales. So, are bonuses and special gifts worth the increased time and expense?