Posted on December 15, 2008 by Robert Nomura
Marketing campaigns leave clues that can be used and built upon to help make future campaigns more successful.
Filed under: advertising, business leverage, copywriting copywriter, direct mail, direct marketing, email marketing, marketing, street smart marketing | Tagged: copywriting copywriter, direct marketing, low cost no cost marketing, marketing creativity, street smart marketing | 2 Comments »
Posted on December 3, 2008 by Robert Nomura
Adding a special gift or bonus to close a sale often increases overhead and sales cost. Bonuses, also, can never guarantee a closed sale nor an increase in sales. So, are bonuses and special gifts worth the increased time and expense?
Filed under: advertising, business leverage, copywriting copywriter, creativity, direct marketing | Tagged: business marketing leverage, direct marketing, low cost no cost marketing, Sales, street smart marketing | 2 Comments »